Wednesday, December 16, 2009

Windows 7 Whopper: "A tower of cardiac arrest"

I love my fast-food monstrosities here at Sex, Bombs & Burgers, which explains why friends are always sending me them. A friend passed this one on the other day: the Windows 7 Whopper, featuring - of course - seven burger patties.

Microsoft partnered with Burger King on this beast in Japan back in October to promote the launch of its new operating system. The burger was only offered for a limited time but apparently sold well, according to Business Week. Japanese people tend to eat light, so Microsoft figured it could get major media attention by debuting the mega-burger there (it packed an astounding 2,120 calories - more than you should consume in a full day).

And attract attention it did. Here's a video of someone trying to actually eat the thing:



Of course, the media attention may not have been what Microsoft was hoping for. Crunch Gear called the burger a "tower of cardiac arrest," while another blogger said the tie-in suggests that "Windows 7 is one big fat over-the-top mess."

And what's with Burger King anyway? First those risque ads in Singapore, and now this?

1 comments:

Ian said...

WOW - that's the equivalent of "hulking it up" at Lick's and ordering the double Homeburger. The result is sofa coma + intense meat sweats!

Ian Barr (@ibarr)

Post a Comment